Next week on the CES 2025 trade show in Las Vegas, we’ll once more find a way to see and listen to concerning the latest tech trends in person.
This 12 months, the organizers of the large tech showcase expect greater than 138,000 attendees through January 10, with a whole lot of speakers and an estimated 4,500-plus exhibitors and a couple of.5 million square feet of exhibit space.
Attendance is predicted to be greater than the 138,000 individuals who got here last 12 months, in line with Gary Shapiro, CEO of the Consumer Technology Association, the trade group that stages the event. Based on among the tech I’m previewing, I feel like AI is starting to steer to products which can be truly magical, like language translation, biological testing on smartphones and glasses that may let you know concerning the world. And groups like AARP are targeting the aging population with AgeTech innovations.
There is way to be ok with. Let’s just hope they work out find out how to generate enough electricity to do all that AI computing in a sustainable way.
“All signs point to a successful CES 2025. We had over 138,000 attendees at CES 2024 and we expect at the least that for the 2025 show, with registration up for each industry attendees and media. CES 2024 had over 40% of attendees come from outside the U.S. and we’re tracking at similar levels for CES 2025,” Shapiro said in a message to GamesBeat. “Of course, we will’t be sure until we’re onsite and the show is underway, but we anticipate that CES 2025 will welcome greater than 4500 exhibitors, including 1400 startups. We expect that CES 2025 will bring together greater than 2.5 million net square feet of exhibits.”
He said attendees will see recent technologies across the show floor. Applications for the CES Innovation Awards 2025 reached a record level, with greater than 3,400 submissions, making the CES 2025 honorees essentially the most competitive group to this point.
“CES 2025 can even set the tech agenda and discuss the trends shaping the long run of innovation with over 300 conference sessions in comparison with over 250 conference sessions in 2024,” Shapiro said. “CES 2025 numbers can be verified post-show through an independent audit, which can be available within the Spring of 2025. ”
This means once more showgoers can have to listen to find out how to avoid crowds in Las Vegas. If you’re a veteran of the show, you’ll find the South Hall of the Las Vegas Convention Center (LVCC) can be open again since it has accomplished construction. I’ve done my suggestions and tricks for attending CES 2025 already and this story is about what to anticipate beyond the larger crowds. If I had to choose a theme for essentially the most common pitch I’m getting, I’d say it’s smart glasses with AI assistance. We’ll see this from a variety of vendors, big and small, on the show.
Not every part can be giant and predictable. Reelables will exhibit a brand new solution to track shipped packages. It has paper-based electronics which can be on one side of a shipping label. These labels have 5G and GPS tracking electronics embedded in them (with a zinc battery inside) so you’ll be able to see where the package is anywhere on the earth. The company will off the product at CES at LVCC North Hall, Booth 8364.
Last 12 months, there have been 5,355 media on the event. Like me, they may search for gems like Reelables and begin showing up on the event on Sunday January 5 for a tech trends talk at 4 p.m. and the CES Unveiled press event at 5 p.m. Sunday. That’s all the time a great place for me to identify some trends among the many award winners displaying on the event.
On Monday, the press conferences will start at 8 a.m. with LG and finished up at 5 p.m. with Sony, with others like Intel, AMD, Panasonic, Samsung, TCL and others vying for the press attention through the day. Most of those affairs will likely be livestreamed in case you’ll be able to’t be one in all the lucky press jammed right into a room elbow to elbow with other press. I’m quite fearful I’m going to expire of battery power on today.
By Tuesday, the fundamental show floors will open with perhaps 4,300 exhibitors across greater than 2.5 million square feet of space.
And while CES remains to be a spot for the giants Samsung within the Las Vegas Convention Center, the show can have tons of small exhibitors, with about 1,400 of them — many organized by region equivalent to France or the Netherlands — in the normal Eureka Park startup space within the Venetian.
The big trends
I prefer to reminisce about old trends as I take into consideration recent ones. Back in 2010, I keep in mind that 3D glasses were the large deal on the show. In 2008, Steve Ballmer touted Microsoft’s Zune player that was going to bring death to the iPod, and digital TV was still an exciting development.
This time, the most important speech will come from Jensen Huang, CEO of Nvidia, the graphics chip maker that has develop into the king of AI hardware with a market value of $3.42 trillion — the most precious company on the earth. He will give a chat at 6:30 p.m. Pacific time on the Michelob Arena on the Mandalay Bay on January 6. And you’ll be able to bet he can have AI news. Nvidia can also be rumored to be unveiling its long-awaited RTX 5000 video cards for significantly better gaming performance.
Most attendees arrive on the show on January 7 and stay through January 10, when the expos are open. But the press — a couple of thousand of us — start arriving on January 5 for the afternoon previews and CES Unveiled (press only, in Mandalay Bay), where award-winning exhibitors show their wares at tables.
I’m pretty sure that AI, for the second 12 months in a row, goes to command essentially the most buzz across all industries — a hot trend that has replaced metaverse and blockchain from years before.
But unlike those more ephemeral trends, Nvidia has been driving real and deep changes with its hardware, which is remaking the innards of knowledge centers. And that can also be driving the necessity for sustainable sources of the electricity needed to take care of those data centers. Some big firms are considering nuclear energy plants to maintain up with the required demand for AI data centers. That is beginning to make me think this rapid change goes to be unsustainable for the planet.
Generative AI
AI remains to be a form of invisible product, but its presence can be visible in all places on the show.
Tim Bajarin, a longtime analyst at Creative Strategies, predicted in his preview that AI PCs can be in all places on the show. Having seen embargoed press releases, I expect this as well.
LG Electronics is ready to unveil its 2025 LG Gram lineup, the corporate’s first on-device AI-powered laptops, at CES. The recent lineup includes modern models equivalent to the Gram Pro, Gram Pro 2-in-1, Gram, and Gram Book. Leveraging LG’s Gram AI technology, these laptops can be slim and high performance.
Bajarin, who’s going to his fiftieth CES, also expects earbuds can be smarter and smarter, as will vehicles. Smart glasses can be plentiful, equivalent to Halliday, the AI-powered eyeglasses. It can be showcased on the event via Pepcom and a booth within the Venetian. This one uses “invisible display” technology.
Among the more odd uses of AI: Nuwa Pen, a sensible ballpoint pen, uses an ordinary D1 ballpoint ink cartridge together with AI, computer vision and motion sensors to digitize every stroke a user writes or doodles on any kind of piece of paper. The Nuwa+ app organizes the notes right into a digital record and typed text that users can sync with their other productivity apps.
Things that began as Air Pod clones will evolve into language translators and hearing aids. Bajarin expects smarter and better resolution TVs; and spatial computing will make many appearances with XR/AR goggles or glasses.
Generative AI is finding its way into the announcements of each startups and massive firms. Microsoft said it should be adding a dedicated Copilot AI key to Windows PCs, making it the “the primary significant change to the Windows PC keyboard in nearly three many years.”
I’m joyful to be a part of the generative AI and games trend. I’m moderating a session on AI and games. It’s called Speed, Customization, Innovation: AI in Gaming, happening on the Aria Joshua 8 at 3 p.m. to 4 p.m. on Tuesday January 7. It’s about unleashing the ability of AI in game development. It’s about learning how publishers and developers use AI to hurry up releases and design and tailor games for players.
My panelists include Burcu Hakguder, cofounder and CRO, Layer; Emilee Helm, head of influencers, Gamesight; Haval Othman, senior director of experience engineering at HP; and Devin Reimer, founder and CEO at AstroBeam.
Growing categories for tech
The categories at this 12 months’s exhibit space include vehicle tech and advanced mobility, digital health, audio/video, gaming, smart home, AI/robotics, smart cities and sustainability, C Space, sports and fitness tech, enterprise and B2B, IoT infrastructure, metaverse, fintech, lifestyle, accessibility, Eureka Park (startups), 3D printing and space tech.
Brian Comiskey, futurist on the CTA, said in a briefing that AI technology can be pervasive across so a lot of these categories, from AI PCs to to AI content licensing.
Consumers are still leading tech. In essentially the most recent holiday season, the CTA predicted 233 million U.S. adults, or 89% of the adult population, would buy tech products through the holidays.
He also said there are a number of B2B and enterprise firms that show up. John Deere, as an example, has develop into an ag tech company creating robotic farming equipment and more, with key technologies like self-driving tractors. C Space gets around 15,000 people focused on marketing and inventive communities, said Comiskey.
Comiskey said a number of tech is now focused on biotech, longevity and digital health and wellness. In an era of the weight-loss drug Ozempic, he noted that firms like Abbott will discuss how glucose monitors may be a part of a holistic measurement for metabolic health, beyond providing critical information for diabetes patients.
“Smart home, beauty, fitness wearables, all converge together to supply longer, healthier and higher living,” he said.
We’ll have tech that helps us zero in on measurements that help us with our mental health. He also said that entertainment tech will proceed to concentrate on our tastes for community and culture. That means we’ll get more international content in our entertainment diets.
“We’re more open to this larger array of content,” he said. He noted we’ll more open to listening to podcasts that concentrate on us, whether it’s podcasts focused on older populations or immersive content equivalent to gaming. There can be a number of haptic technology to serve the VR and gaming communities within the Las Vegas Convention Center’s central hall. Gaming likely has a brand new cycle coming for game consoles, starting with the expected launch of the Nintendo Switch 2 in 2025. But those consoles aren’t more likely to be revealed at CES.
Much of the conversation around mobility, which can be focused within the West Hall, can be about electric power for all vehicles, whether or not they’re cars, boats, trucks or aircraft. In data centers, Comiskey noted that 40% of energy usage comes from cooling for the computers.
“Electrification can also be a part of an energy infrastructure shift, so LG Link charging can be there talking about how they’re really reforming the grid,” Comiskey said. “All the advancements in electrification, self driving and sensors aren’t only for the passenger or the regular consumer vehicle, but for industry to assist make it safer.”
Kinsey Fabrizio, president of the CTA, said in a press briefing that quantum computing technology can have a spotlight at CES with a half-day conference focused on commercialization opportunities for quantum tech. She also noted that fashion tech, pet tech and animal welfare, energy technology can be distinguished again as emerging technologies. The specialty truck and military vehicle maker Oshkosh is coming for the primary time. And she said the West Hall of the convention center can be focused on mobility tech, with every part from eVTOL flying vehicles to marine firms like Brunswick.
One of Nvidia’s (and my) favorite topics is digital twins, where firms use metaverse-like technologies to model a factory design within the digital space before committing to constructing a factory in real life. Comiskey said it’s an exciting area to look at, and he noted Singapore has had a digital twin of your entire nation for a decade or so they usually’re modeling the work they should do with seawall protection to make town more resilient to rising sea levels.
“I believe it’s quite telling how Nvidia has develop into the most precious company on the earth. There’s a reason that they’re leaning into this because you’ll be able to already see the return on investment (ROI). People forget that digital twins, a metaverse-based technology, is an immersive tech,” Comiskey said.
Comiskey expects to listen to rather a lot at CES about “precision medicine.” Various firms like Dassault and NTT are working on creating “digital twins” of the human heart as a part of a long-term goal of reducing heart disease. This can pioneer recent surgical techniques, where a physician on one other continent could guide a surgery remotely, particularly for rare pediatric cardiological conditions, Comiskey said.
Announcements expected
As far as announcements go, LG has signaled it should exhibit its UltraGear 45GX990A, a “bendable” gaming display, meaning it may transform from flat screen to a 900R curve in seconds. It can also have a 5K OLED “stretchable” display, which may expand from a 12-inch to an 18-inch screen.
Hyundai Mobis said it should present a world-first holographic windshield display. Holographic projectors have been putting small bits of information on screens for some time now, equivalent to your actual speed versus the speed limit, on automobile windshields. But Hyundai is hoping to to revolutionize full-windshield displays.
Not to be outdone by Nvidia, AMD CEO Lisa Su confirmed recently that the corporate will unveil its next-generation RDNA 4 graphics processing units (GPUs), with higher ray-tracing performance and recent AI capabilities.
And the HDMI Forum is anticipated to announce HDMI 2.2, which can bring higher resolutions and refresh rates to TVs.
Mask or not?
Like it or not, COVID goes to indicate up, and it should travel from throughout the globe to Las Vegas. CES continues to advise folks to be wary of that. Since 2020, CES official exhibit venues have been equipped with improved ventilation systems and fresh air flow.
The Las Vegas Convention Center, Mandalay Bay and the Venetian Expo have been awarded Global Biorisk Advisory Council (GBAC) Star certification by ISSA. This accreditation means the properties are observing cleansing protocols and work practices that minimize risks related to the spread of infectious diseases.
Again in 2025, CES will work to reduce surface touch points and increase fresh airflow at high-traffic areas.
Hand sanitization stations can be placed throughout CES venues. Pack warm as Vegas in January is a median of 57 degrees.
Masks can be found onsite. If you select to not wear one, please respect those around you who do, the CTA says.
What’s missing from CES?
Apple doesn’t exhibit on the show, because it all the time does its own events.
I expect we won’t see as many masks either. But I suggest everybody be extra protected with so many individuals concentrated in Vegas. There will likely be 33,000 fewer people than there have been at the height show in January 2020. The CES is attempting to ensure qualified people get into the show and we’ll see the way it looks overall.
Worth going?
Like many individuals, I feel CES remains to be a useful barometer to inform us what the 12 months in tech (and sometimes games) can be like. And I still enjoy seeing people face-to-face, or mask-to-mask, at a trade show. Hopefully it should feel like we’re all getting back to business.
Last 12 months, the Goodyear blimp showed up for the primary time and I used to be in a position to take a ride in it. This 12 months, Ed Bastian, CEO of Delta, goes to be one in all the highlights partly because he’s got an incredible location: The Sphere, the spherical concert venue with amazing computer graphics. He is speaking at 4:55 p.m. on the Sphere on Tuesday January 7. We’ll see what Delta has to say about technology, considering it should be celebrating its a centesimal birthday as an organization.
There can be some celebrities. Lenny Kravitz will perform on the Delta keynote, and can.i.am will exhibit recent audio products under the brand LG xboom by will.i.am.
Tech for the remainder of us
I’ll close this story with some observations I’ve had rather a lot in the previous couple of years. I actually have some hope that there can be some interesting technologies from non-tech firms. As noted earlier, Oshkosh is a vehicle and military equipment company exhibiting at CES for the primary time in its 107-year history because it prepares alternative technologies for traditional vehicles.
My favorite CES discuss tech from non-tech firms was some years ago, when Arnold Donald — the CEO of the world’s largest cruise company, Carnival Cruises — unveiled the Ocean Medallion wearable. That was interesting since it was an example of how technology was infiltrating a non-tech business, where the technology faded into the woodwork and the woodwork itself got smart. Carnival is now outfitting its 100-plus cruise ships with the technology. In recent years, Procter & Gamble has also showed up with cool uses of tech in abnormal products. And L’Oreal has done the identical.
But I could still use more of that, and I believe we could all use tech that makes the present products that we use daily even higher. Hope to see you on the show.
